COOKIE POLICY

Last Updated: 24/06/26

 

Introduction

This Cookie Policy explains how Ember Drift ("we", "us", or "our") uses cookies and similar technologies when you visit our website.

Cookies help us provide you with a better browsing experience, improve our website, understand how visitors use our store, and support our marketing activities where you have given consent.

By using our website, you acknowledge that cookies may be used in accordance with this Cookie Policy and the preferences you select through our cookie consent banner.

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They allow websites to recognise your device, remember your preferences, and collect information about how visitors use a website.

Cookies may be temporary (session cookies) or remain on your device for a set period (persistent cookies).

How We Use Cookies

We use cookies and similar technologies to:

  • Ensure our website functions correctly.

  • Enable shopping cart and checkout functionality.

  • Maintain the security of our website and prevent fraud.

  • Remember your preferences and settings.

  • Understand how visitors interact with our website.

  • Improve website performance and user experience.

  • Measure the effectiveness of advertising and marketing campaigns where applicable.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of our website and cannot be disabled through our systems.

They are used to:

  • Enable core website functionality.

  • Remember items in your shopping cart.

  • Process orders and payments.

  • Maintain website security.

  • Detect and prevent fraudulent activity.

Without these cookies, some parts of the website may not function properly.

Analytics Cookies

We may use analytics services such as Shopify Analytics and Google Analytics to help us understand how visitors use our website.

These cookies may collect information including:

  • Pages viewed.

  • Time spent on the website.

  • Products viewed.

  • Navigation patterns.

  • Device and browser information.

This information helps us improve our website, products, and customer experience. Analytics cookies are only used where permitted by your cookie preferences.

Marketing Cookies

We may use marketing and advertising technologies, including the Meta Pixel (Facebook Pixel), to help us understand the effectiveness of our advertising and marketing activities.

These cookies may:

  • Measure the performance of advertising campaigns.

  • Help us understand visitor interactions with our website.

  • Allow us to show more relevant advertisements on third-party platforms.

  • Support remarketing and audience-building activities.

Marketing cookies are only used where permitted by your cookie preferences.

Managing Your Cookie Preferences

When you first visit our website, you may be presented with a cookie consent banner that allows you to manage your cookie preferences.

You can change or withdraw your consent at any time by adjusting your cookie settings where available on our website.

You can also manage cookies through your browser settings. Most web browsers allow you to block or delete cookies; however, doing so may affect the functionality and performance of our website.

Third-Party Services

Our website may use services provided by third parties, including:

  • Shopify Inc. (website hosting, store functionality and analytics)

  • Google LLC (analytics services)

  • Meta Platforms, Inc. (advertising and marketing services)

These providers may place cookies or similar technologies on your device in accordance with their own privacy policies and subject to your consent preferences where required by law.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in legislation, technology, or our business practices.

Any updates will be posted on this page and the "Last Updated" date at the top of this policy will be revised accordingly.

Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us:

Email: studio@emberdrift.co.uk